3/25/2023 0 Comments Ashta chamma game images![]() ![]() ![]() We zeroed down on Nani looking at Swati's arm.Īs we came closer to the release date, I realised though we had a good film on hand. One image for publicity was new to Telugu cinema though it's the norm in Hollywood. We wanted a visual which was enticing enough for the audience. We devised a game and ran it on which had 150,000 visitors. So, I had Ashta Chamma with newcomers and Swati who had done a fantastic job. The challenge lay in how to make people know about it. Initially we did try big stars but things didn't work out. It had to be good enough so that even my good friends wouldn't look at me and say, 'what have you made?' I wanted a movie in the genre of comedy which would not offend anyone. In 2007 I called Mohan and told him that I wanted him to direct a film. We shared similar middle class values and sense of humour. ![]() I had met Mohan (Mohankrishna Indraganti) in 2002 when he had returned from York School, Canada. Two of my friends helped me through those hard times. I gained in friendship and marriage as I married the fourth partner. But there were lot of problems and I ran into debt. In 1995, I opened Eersha, Hyderabad's first retail store at Banjara hills with my friends. Thus, I started an ad agency and continued the stock-broking. The thrill and adrenaline was there in the stock market but soon I wanted to do real business. This was the first time I realised what it meant to carry the tag of IIM-A.Īfter some time I quit Ranbaxy and joined my friend in a stock-broking firm. I joined Ranbaxy Laboratories, Delhi in their product management team. I passed out in 1991 when we were hit by the Gulf war. Interacting and understanding people helped me when I entered media. I took most courses in marketing and finance. IIM follows the case study approach which is a huge plus in terms of experiencing real life situation. ![]() However, the assignments brought people together, and a bond was struck with a cross section of people. There were people from other prestigious institutions and I experienced a culture shock. ![]()
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